The beach bags, tote bags and drawstring bags are printed on both sides. Some of them have a different print on the front and back. The beach bags are bigger than the tote bags and they have a pocket inside. The tote bags have a very practical size. They can be used for many different purposes. The handle is long enough that you can have the bag hanging over your shoulder. The print is little less colorful and shiny than shown on the product display.